About Growth Mapped
What if digital strategy felt clear, not complicated? Growth Mapped helps local businesses cut through the noise.
Empowering Your Digital Marketing Growth - With Strategy That Makes Sense.
At Growth Mapped, I help local businesses, brands, and solopreneurs cut through the noise of digital marketing & advertising – and finally feel confident in their next steps.
The goal? To make smart strategy feel approachable, energising, and actionable – cutting the jargon, and overwhelm. Focusing on practical tools, personalised support, and a roadmap that actually moves the needle.
We’ll look at where you are at, get clear on what growth and goals mean to you, and map out the best path to get you there – together. I walk the journey with you – offering hands-on consulting and self-paced tools to help you take action and grow with purpose.
Growth Means More Than Just Results. It's About Feeling Empowered.
- CONFIDENCE & CLARITY : Feel in control of your Digital Marketing & Advertising – with a clear focus and a plan you can trust.
- KNOWLEDGE & SKILLS: Gain the tools, insights, and strategies to make informed, empowered decisions every step of the way – and understand the “why” behind them.
- TEAM GROWTH: Build a more equipped, empowered team by making digital strategy feel less siloed and more shared. When everyone understands the why, you unlock clearer collaboration, smarter decisions, and more empowered growth.
- BRAND IMPACT: Create a brand that not only reaches the right people, but genuinely resonates — forging meaningful connections through strategy that reflects who you are.
- PERSONAL MOMENTUM: Reconnect with your purpose and move forward with fresh energy, clearer intent, and a renewed sense of possibility. Through grounded strategy and thoughtful guidance, I help you cut through the noise, so you can make progress that feels aligned — and sustainable.
Growth looks different for every business - and that's exactly why my approach is tailored. Whether it's confidence, impact or momentum you're after, I'm here to map it out with you and make it real.
The values Growth Mapped lives by
The Vision
To reshape the way small businesses experience digital marketing - from a source of stress, to a source of strength. Growth Mapped envisions a world where solopreneurs, small business owners, and changemakers feel empowered navigating the digital space. Where knowledge replaces noise. And growth is sustainable, strategic and genuine.
The Mission
It's simple: Growth Mapped exists to change how small businesses show up online - with intention. Growth Mapped helps small businesses stop second-guessing and start making grounded, intentional moves - moves that feel right for them & their business, beyond what algorithms suggest. Through thought-through strategy, grounded support, and honest conversations, Growth Mapped untangles the complexities of digital marketing - so you can focus on what matters: building something meaningful, sustainable and momentum in a way that actually feels doable and aligned.
The Promise
Growth Mapped is not just here to offer support - Growth Mapped is here to champion your growth. You'll gain more than just strategy; you'll gain the clarity to take action with purpose. Whether you need a fresh perspective, or hands-on-support - Growth Mapped will be in your corner, helping you build momentum and stay aligned with what truly matters. Because growth doesn't flourish in isolation. It happens when you feel supported, capable, and deeply connected to your vision.
Kia Ora! I'm Katie
Digital Strategist & Founder of Growth Mapped
Over the past seven years, I've worked across the fast-paced AU & NZ media, marketing, and advertising landscape - from global media agencies to strategic roles at Google NZ. I've partnered with local legends and global brands alike, gaining deep insights into consumer behaviour, digital innovation, and what truly drives digital business growth.
But my heart? It lies with small and mighty local AU & NZ businesses. The passionate business owners. The local brands doing big things with lean resources. I understand the juggle - the pressure, the self-doubt, the fear of losing your spark.
That's exactly why I built Growth Mapped: to bring clarity to the chaos, and strategy to your story, making digital strategy feel less overwhelming and more empowering. To turn industry insights into actionable, relevant and down-to-earth guidance. Because growth doesn't have to be loud and flashy - it just needs to be aligned, sustainable, and rooted in something real.
